Success driven and built to keep pace, we are a proudly independent full-service public relations and marketing agency with one towering purpose: elevate your business brand above all others.
Preddy PR is a full-service marketing and PR firm based in Naples, Florida. Founded in 1997 by Beth Preddy, Preddy PR creates and implements custom campaigns for lifestyle, hospitality and nonprofit clients. More than a reflexive marketing arm, Preddy PR is an idea partner. We help clients shine with realized potential through our immersion process and creative solutions to daunting challenges.
An understanding of lifestyle trends, a nose for news, impeccable copywriting, uncommon media relations savvy, and command of marketing strategy, are some of the essential qualities that the Preddy PR team contributes to its clients’ campaigns.
Talent, sophistication, a record of accomplishment. Givens. A sense of fun and excitement, even during challenging times, are the qualities that transcend a typical client-agency relationship.
As one of Collier County’s influencers, Beth is considered among its most creative, connected and trusted resource by both businesses and journalists alike.
Her dynamic range of expertise includes earned media, digital/social media, ad campaigns, promotions, events, community relations, and website development, and earned her Florida Weekly’s nod as a Naples Florida “Neapolitan marketing expert.”
She was lured to Naples from New York City in 1993 with a position as director of public relations for The Ritz-Carlton, Naples. Following her HSMAI award-winning tenure there, she opened Preddy PR in 1997, initially honing her focus on tourism, restaurants and local attractions. Among the first tapping her talent: Visit Naples and the Tourism Alliance of Collier County, where she directed the destination’s national and international public relations campaigns prior to the establishment of Collier County’s official Convention and Visitors Bureau.
Other lifestyle businesses in the region quickly noticed the press attention her clients received. She expanded her roster to include nonprofits, the arts, and local companies encompassing art and culture, medical, real estate and construction.
We are laser focused on customizing a campaign tailored to your specific needs, and we make it easy for you to get started.
We begin with a deep dig into your identity to discover what sets you apart from all others. You unique selling assets are uncovered through a SWOT analysis (Strengths, Weaknesses, Opportunities, and Threats) to create the messaging in all your marketing platforms..
Preddy PR customizes your marketing and PR approach based on your goals. We finetune the messaging to elevate your brand. We work as a partner and depend on a collaborative relationship. All clients benefit from counsel on their business’s health and direction.